GREENWOOD NAMED TO FAST COMPANY’S SECOND ANNUAL LIST OF “BRANDS THAT MATTER” LEARN MORE

GREENWOOD NAMED TO FAST COMPANY’S SECOND ANNUAL LIST OF “BRANDS THAT MATTER”

WHAT THIS MEANS

The recognition program honors companies and nonprofits providing people compelling reasons to care about them and offering inspiration for others to buy in

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THE FAST COMPANY TEAM

“This year, we’ve expanded the Brands That Matter program to evaluate honorees in the context of how they matter within the category in which they compete for people’s attention or loyalty. The result is a wide-ranging list of honorees that are making their mark on culture, and through social impact,” said Brendan Vaughan, Fast Company’s editor-in-chief.

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THE GREENWOOD FOUNDERS

“It’s an honor to be selected as one of Fast Company’s Brands That Matter,” said Ryan Glover, Co-founder & Chairman at Greenwood. “Greenwood’s mission is to provide opportunities for Black and Latino individuals and businesses to build wealth and get their money right. This resonates with our customer base who are all vying for financial freedom. Our customers join us at Greenwood because they believe in what we do, the way that we believe in them. We strive to release products and services that matter… that will make a difference.”

full press release

GREENWOOD NAMED TO FAST COMPANY’S SECOND ANNUAL LIST OF “BRANDS THAT MATTER”

The recognition program honors companies and nonprofits providing people compelling reasons to care about them and offering inspiration for others to buy in

October 25, 2022
Atlanta, GA

Fast Company announced today its second annual Brands That Matter list, honoring brands that communicate and demonstrate brand purpose, including Greenwood, the digital banking platform for Black and Latino individuals and business owners. The companies and nonprofits named to the list have achieved relevance through cultural impact and social engagement and authentically communicate their missions and ideals. The final list, which includes large multinational conglomerates, small-but-mighty companies, and nonprofits, recognizes 145 brands that give people compelling reasons to care about them—and offer inspiration for others to buy in. All 145 have found an ability to forge an emotional connection with customers, whether leading on the environment or pop culture, engaging B2B customers, or responding meaningfully to current events. All brands that applied were considered for overall recognition. Additionally, there are also honorees on category-specific lists based on region, size, and status.

“This year, we’ve expanded the Brands That Matter program to evaluate honorees in the context of how they matter within the category in which they compete for people’s attention or loyalty. The result is a wide-ranging list of honorees that are making their mark on culture, and through social impact,” said Brendan Vaughan, Fast Company’s editor-in-chief.

“It’s an honor to be selected as one of Fast Company’s Brands That Matter,” said Ryan Glover, Co-founder & Chairman at Greenwood. “Greenwood’s mission is to provide opportunities for Black and Latino individuals and businesses to close the wealth gap. This resonates with our customer base who are all vying for financial freedom. Our customers join us at Greenwood because they believe in what we do, the way that we believe in them. We strive to release products and services that matter… that will make a difference.”

Fast Company editors judged each brand on relevancy, cultural impact, ingenuity, and business impact to compile the list. Click here to see the complete list. The November issue of Fast Company Magazine is available online now and will be on newsstands beginning November 1, 2022.

About
Fast
Company

Fast Company is the only media brand fully dedicated to the vital intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business. The editor-in-chief is Brendan Vaughan. Headquartered in New York City, Fast Company is published by Mansueto Ventures LLC, along with our sister publication, Inc., and can be found online at fastcompany.com.

About
Greenwood

Greenwood is the digital banking platform for Black and Latino individuals and businesses. Greenwood’s mission is to support financial freedom for minorities through community building, career advancement, and financial services. Greenwood’s flagship product is a best-in-class digital banking service provided through partnerships with FDIC-insured banks. Greenwood Inc. includes The Gathering Spot, a private membership network, and Valence, a career development and job recruiting platform. The combined companies have amassed a community of over 1 million supporters. Greenwood’s founders include Civil Rights leader Andrew J. Young and Ryan Glover, founder of the Bounce TV Network. Greenwood has raised funding from six of the top seven banks, including Citi, JPMorgan Chase, PNC, and Truist, and other companies, including Mastercard, Visa, and SoftBank.

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